Social Media Marketing Agency
Distribute your content on social networks to inspire your audience, communicate about your brand and services, drive traffic to your website and increase your sales.
Your Goal
Commuinity Management
Social Ads
Social Messaging
Agency Specialized in Social Media Management
We build with you your tailor-made social media strategy in line with your brand DNA and in close relationship with your communication services. We create effective content that engages your target audience and makes the customer experience smoother. We know your markets and master the specificities of all social networks to identify the most relevant to reach your targets by exploiting creativity and innovation (messages, editorial, photo, or video formats) and creating immersive experiences.
We develop a strategy adapted to your project, budget, organization, and operation: advice, full or partial management of the animation, and moderation of your social media.
Implement your social media strategy
Successful social media strategy
A good management of digital strategy Social media requires to master the codes and uses of social networks which are in permanent evolution. We create activation strategies on all social networks to meet your expectations:
- Increase the influence of your brand and stand out from competitors: build and control your image, develop your reputation and improve your e-reputation.
- Generate leads and sales : Reach prospects you can’t reach through traditional channels.
- Create a community around your brand and ambassadors.
- Develop the relationship with your customers and retain them .
- Use new communication channels to relieve your customer service (SAV) by reducing emails and phone calls.
- Improve conversion.
Develop a social media strategy
Based on your objectives, KPIs and a complete audit , we define an annual action plan during the workshop to establish a guideline and exploit the highlights of your activity, in accordance with the codes of social networks.
Your social media strategy takes into account customer/prospect knowledge and is managed in line with your social Ads campaigns, with messages adapted to each stage of the Internet user’s journey.
We continuously A/B test networks, formats and messages: performance analysis allows us to optimize strategies between social networks but also with other levers.
Our know-how in Social media management
Boost your social referencing with Social Media Optimization
Our Social Media Optimization (SMO) specialists optimize your presence on social networks to meet your sales, leads or notoriety objectives:
- Build an effective editorial strategy : key content to publish to interest your audience and retain it.
- Optimize your site : sharing icons and links to your pages on social networks.
- Create impactful content : selection of appropriate formats respecting good practices to improve your visibility and conversion.
- Optimize your pages on social networks: setting up appropriate CTAs, page design, description, creation of a store to achieve your e-commerce objective, etc.
- Set up an effective moderation process : response charter, pre-recorded messages, automation of a first response, etc.
- Optimize creations and visuals : they are inspiring and engaging, designed to be shared via social networks.
Measure performance to adapt your strategy
Our social media experts collaborate with our web analysis consultants to monitor and measure the performance of your digital marketing strategy . We have developed our own data visualization solution, MV Report, in order to have a complete view of the performance of all your Social media actions . This data is consolidated with the other levers deployed to manage your marketing strategy globally . We report and analyze the measurement indicators (KPIs) :
- Community growth: number of fans and evolution of the growth rate.
- Visibility: scope of publications, mentions, shares…
- Engagement of the page: likes, comments, shares…
- Exchange with the community: number of private messages received.
- Traffic to your business website from each social network.
- Volume of conversions and revenue generated.
These comprehensive performance analyzes are essential to adapt your campaign continuously .
