CTR Calculator
CTR Calculator
CLICK-THROUGH RATE
CTR Calculation
Advanced Options
Results
Enter your data and click "Calculate CTR" to see results
0%
10%
Additional Metrics
CTR Insights
Industry Benchmarks
Average CTR varies by industry: Search ads (1-5%), Display ads (0.5-1%), Social media ads (1-3%). Higher CTR typically indicates better ad relevance.
Improvement Tips
To improve CTR: Use strong CTAs, test different ad copy, improve targeting, use negative keywords, and create more relevant landing pages.
Quality Score Impact
Higher CTR improves your Quality Score, which can lower your CPC and improve ad position. Focus on CTR along with conversion rates.